Website Development · Next.js
Your Website Is Marketing Infrastructure. We Build It Like One.
Not a brochure, not a plugin stack held together with hope. A Next.js site built for speed, search visibility and the conversion funnel it's actually supposed to run.
In short
DigiPlinth builds business websites on Next.js, the open-source React framework also used by companies like Netflix and TikTok, for server-rendered speed, SEO control baked into the code, and long-term maintainability. Every project is scoped after a free discovery call; pricing depends on pages, integrations and design complexity, not a one-size-fits-all template price.
“A ‘Custom Website’ Built On Fifteen Plugins Isn't Custom. It's A Liability With A Monthly Update Notification.”
And to be just as honest in the other direction: switching to Next.js alone won't fix a slow site either. The framework gives you the tools for speed, SEO and maintainability. What actually gets built with those tools, the images, the scripts, the content model, is what decides whether your new site is genuinely better or just differently built. We'll tell you which problem you actually have before we start billing you to solve the wrong one.
What Next.js actually gives you
Four Real Advantages. No Framework Magic.
This is the same stack and the same conventions this very website runs on, not a sales pitch for a framework we don't use ourselves.
Server-side rendering & static generation
Pages can be rendered ahead of time or on the server instead of assembled in a visitor's browser, so there's less for a slow phone or a shaky connection to do before something useful appears.
Built-in image & font optimisation
Next.js resizes, compresses and lazy-loads images and fonts by default. That's the raw material for speed. What you build with it still decides the final score, more on that honestly below.
SEO control baked into the code
Metadata, structured data (schema.org), sitemaps and canonical tags live in the codebase, not buried in a plugin settings screen, so your SEO team can actually see and control what search engines and AI answer engines read.
TypeScript & a component architecture
Typed, componentised code that a second developer can actually read a year from now, instead of a tangle of page builders, shortcodes and plugin settings nobody fully understands.
// An honest comparison
We Won't Tell You WordPress Is Always Wrong. It Isn't.
- You need five pages up this week and nobody's touching the code againA good WordPress or Webflow build is honestly fine, we'll tell you if that's you.
- Your site is core to lead generation, paid traffic or checkoutThe plugin stack that was "flexible" at launch is usually the thing capping your conversion rate three years later.
- You want marketers to edit content without a developerPossible on both, Next.js gets there through a proper headless CMS, not a page builder bolted onto core.
- You're migrating because your current site is slowChanging the framework alone won't fix that. The plugins, images and scripts causing the slowdown have to actually be rebuilt, not just moved.
What we actually build
Six Deliverables. Every One Of Them Load-Bearing.
Nothing here is filler to pad an invoice. Each piece is something the finished site genuinely needs.
Discovery & information architecture
We map what the site actually needs to do for your funnel before anyone opens a design tool. Fewer pages, built properly, usually beats more pages built fast.
UI/UX design
New design, or we build from a design your team already has. Either way, every screen is reviewed for conversion, not just visual polish.
The Next.js build itself
TypeScript, the App Router, componentised and documented, on the same stack and conventions this very site runs on. We don't hand you a black box.
CMS integration
Sanity, or another headless CMS if you already use one, so your team can publish and edit content without filing a developer ticket every time.
SEO & schema foundation
Metadata, sitemap, robots, structured data and OG images, wired in from day one, not retrofitted after launch when it's three times the work.
Performance budget & launch care
A Core Web Vitals pass before launch, plus a documented handover and an optional care plan, so the site doesn't quietly rot the month after we ship it.
Worth A Custom Build If…
- Your website is a real part of how you get and convert customers, not a digital business card nobody reads.
- You're tired of a plugin update breaking the homepage the week before a launch.
- You want your marketing team editing content without waiting on a developer for every text change.
- You can commit to a proper discovery phase instead of skipping straight to "just build it."
Probably Not Yet If…
- You need a five-page brochure site live this week on a tight budget. A simpler build is the honest answer, and cheaper.
- Nobody on your team, or ours on retainer, will ever touch the content again after launch.
- You're hoping a new framework fixes a problem that's actually your offer, your funnel or your tracking.
- You want the cheapest possible build with no real plan for what the site needs to achieve.
How a build actually runs
Five Steps. You See Progress At Every One.
Discover
Free. We learn your funnel, your current site's real problems, and what the new one actually has to achieve, before any design or code.
Design
Wireframes and UI, reviewed against conversion goals, not just aesthetics. You see and approve every screen before we build it.
Build
TypeScript, Next.js App Router, your CMS wired in. Staged environment so you can click through progress, not just read status updates.
Launch
Performance budget checked, SEO foundation verified, redirects mapped if you're migrating, then it goes live with a documented handover.
Grow
An optional care plan for updates, monitoring and small iterations, or we hand you the keys and step back. Your call, honestly presented either way.
// What it costs
A Real Quote, Scoped To Your Site. Not A Template Price.
from₹39,999project
Indicative starting price for a focused marketing site (roughly 5 to 8 pages, CMS included). Larger sites, e-commerce, or custom integrations are scoped and quoted after discovery.
Indicative starting price, shown here for planning purposes. Your exact quote follows the free discovery call, once we know your pages, integrations and content volume. Hosting costs, if any, are separate and billed in your name.
// Questions
Straight Answers.
Including the one about whether Next.js magically makes a site fast. It doesn't.
Ask on WhatsAppNo, and we won't pretend otherwise. Next.js gives you the tools, server rendering, image and font optimisation, code splitting, but a site stuffed with heavy third-party scripts, oversized images or excess client-side JavaScript can still score badly. The framework is the engine; how we build with it decides the result. We set a performance budget at the start of every build so speed isn't an afterthought.
Let's Scope The Real Build, Not The Brochure.
Free discovery call: your current site's real problems, what the new one needs to do, and an honest quote to match. No template pricing, no surprise scope.